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MYSTERY TACKLE BOX
🎣 MYSTERY TACKLE BOX
BRAND
Mystery Tackle Box is the leader in fishing subscription boxes, delivering curated tackle from top brands straight to anglers' doors, spanning monthly subscriptions, gift boxes, and new product launches. With over 1.7 million followers across Facebook, Instagram, and YouTube, MTB has built a thriving online community united by one very important thing: fishing.
ROLE
As the sole graphic designer, I worked directly under the creative director on all integrated marketing campaigns. A significant part of my role included developing print-ready packaging graphics for new product launches, including themed tackle kits, gift boxes, and retail-ready products sold through major partners like Walmart.
